Sales and Marketing Manager
Job Description
Develop and implement sales and marketing strategies to achieve business objectives. Manage and expand dealer and distributor networks. Drive sales growth and increase market penetration. Identify new business opportunities and develop strategic customer relationships. Manage key accounts, institutional, and project sales. Conduct market research and competitor analysis. Prepare sales forecasts, budgets, and performance reports. Collaborate with production, logistics, and finance teams to ensure smooth order execution. Lead, mentor, and develop the sales and marketing team.
Education & Experience
Education
Bachelor's Degree in Engineering, Commerce, or Business Administration. MBA or equivalent postgraduate qualification is preferred.
Experience Level
Minimum 12–15 years of relevant experience in Sales and Marketing within the Steel Industry. Strong experience in dealer and distributor network management is mandatory. Experience in business development, channel sales, and market expansion is highly preferred.
Additional Information
Industry: Steel Manufacturing. Location: West Africa. Minimum 12–15 years of steel industry sales and marketing experience is mandatory. Strong dealer and distributor network management experience is essential. MBA candidates will be preferred. Candidates with proven expertise in business development, channel sales, strategic planning, and customer relationship management will have an added advantage.