Digital Marketing and Sales Analyst
Job Description
Analyse sales performance, trends, promotions, and campaign ROI. Manage website content, products, pricing, promotions, and online performance. Manage Facebook, Instagram, TikTok, and WhatsApp Business platforms. Develop content calendars and execute digital advertising campaigns. Coordinate marketing campaigns, promotions, product launches, and in-store activations. Create marketing materials, social media graphics, digital advertisements, and promotional videos. Respond to customer enquiries and prepare quotations. Follow up leads to maximise sales conversion. Prepare weekly and monthly marketing performance reports and dashboards.
Education & Experience
Education
Degree or relevant qualification in Marketing, Digital Marketing, Business, Sales, Analytics, or a related field.
Experience Level
Proven experience in Digital Marketing, Sales Analysis, and Marketing Performance Reporting.
Additional Information
Industry: Retail. Proficiency in developing reports, dashboards, and performance insights required. Excellent communication, organisational, and interpersonal skills.